The creators of Smoke Signal met during a yoga class in South Knoxville through a mutual friend. Working in the marketing industry, neither felt they were serving clients in the most meaningful way. They knew they could offer creativity, authentic partnerships, and comprehensive marketing strategies for businesses.
As a child Tracy wrote excessively, crafting elaborate stories and imaginative narratives. As a teenager, she designed obsessively on computers, teaching herself Adobe Photoshop. With a background in education, Tracy took a leap of faith to pursue her MBA. Poetically, the combination of writing and design came together as Tracy worked her way through Marketing classes.
An avid outdoorswoman working as a guide, Rachel began managing social media clients on the side, brushing the dust off a Visual Communications Technologies degree. As her career paths merged, she threw herself into her work. After planning a midweek mountain escape from her overflowing inbox, Rachel found herself sitting around a campfire staring at the smoke rising to the sky, realizing something had to change.
Smoke Signal Media was born...
Together, we are modern storytellers using creative and strategic messaging from coast to coast. Our passion is putting your brand where it needs to be in this digital age - first.